Christian is a Microsoft MVP & RD, the Founder & CEO of CollabTalk LLC, an independent research and technical marketing services firm, and an award-winning CMO and Chief Evangelist. He is the co-author of 6 books, and has worked with some of the world’s largest technology companies to build and deploy social, collaboration, and supply chain solutions, and has been part of 6 company acquisitions, selling his first software startup to Rational Software in 2001.